About

A hospitality operations company, with deep expertise in valet and parking.

We manage the moments guests experience first and remember last, for hotels, luxury properties and complex parking environments across North America.

Our story

It began at the curb.

Eminent started with a single hotel forecourt and a conviction that the arrival experience deserved the same management attention as the rooms division. The company grew property by property, market by market, on the strength of operations that held their standard.

Why Eminent exists

The first impression was under-managed.

Across the industry, the most visible moment of a stay was routinely outsourced to the lowest bidder and measured by nothing at all. We built a company to manage that moment properly — with hiring, training, systems and accountability behind it.

How we operate

One operating system, applied locally.

People, training, technology, standards and intelligence. Every property receives the same infrastructure, configured to its own building, guests and commercial objectives, and reviewed with its leadership team every month.

Culture

Hospitality is a profession here.

Our teams are hired for instinct and developed through Eminent Valet University. Supervisors are promoted from within, and property leadership is expected to know every regular guest by name.

Eminent Valet attendant receiving a guest vehicle outside Hôtel Birks Montréal
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Growth

Ambitious, and deliberately disciplined.

We open markets when we can staff and lead them properly. Today that footprint covers Toronto, Montréal, Vancouver, Chicago, Nashville, with additional markets mobilised alongside portfolio partners.

Contact

Let's talk about your operation.

Tell us about your property, parking operation or guest experience objectives.

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